Assessment
Understand your goals, experience, equipment, and schedule.
Build a stronger routine in one manageable week—with simple workouts, daily habits, and a BONUS 7-Day High-Protein Meal Plan.
ISSA-certified personal trainer with training in nutrition, bodybuilding, and strength & conditioning.
Home or gym. Beginner or returning lifter. Training and nutrition shaped around work and family.
Discuss your goal, the obstacles, and whether private coaching is the right next step.
Request a Free Strategy Call →Share your goal and routine. Get an instant starting roadmap, then talk it through with Coach Will before choosing a coaching plan.
The instant roadmap uses fixed coaching guidelines. It is a starting suggestion for discussion with Coach Will, not an AI or medical assessment.
Prefer to talk first? Choose a time ↗A coaching option to discuss: . Coach Will will confirm the fit and explain the service and pricing before you enroll.
Your assessment does not reserve an appointment. Confirm your time on Calendly to finish booking.
This calculator runs on this page. These measurements are not sent with your assessment or to an AI provider. For adults who are not pregnant or breastfeeding; discuss individual needs with an appropriate professional.
Get moving with training, meals, and a simple way to track your progress. Start with one manageable step and build from there.
Three 30-minute strength sessions, recovery days, and beginner options.
Seven high-protein daily menus with portions, swaps, and a grocery list.
Use the included tracking sheets to record your sessions and stay consistent.
Each part supports the next, from understanding your starting point to adjusting your plan as you progress.
Understand your goals, experience, equipment, and schedule.
Choose training that fits your starting point and available time.
Build practical meals and habits around your preferences.
Use check-ins and coach conversations to work through obstacles.
Review your logs and adjust the plan based on your progress.
Coaching members can track these indicators in the CINEA Performance app. These describe the tools; they are not aggregate client results.
Completed sessions, working sets, reps, and loads.
Food logs, macro totals, water, and meal-plan guidance.
Weight, measurements, and private progress photos.
Energy, sleep, adherence, wins, and where support is needed.
Three strength sessions, recovery days, and a daily habit tracker help you build a repeatable routine. Your bonus 7-Day High-Protein Meal Plan adds daily menus, portions, food swaps, a grocery list, and meal-prep guidance.
Enter your name and email once to get both PDFs instantly on this page. No payment or Instagram account required.
Get My Free Starter Plan →A manageable first week of training, simple nutrition, and daily habits to build momentum.
Get Instant Access →
Seven daily menus with portions, swaps, a grocery list, and a meal-prep system.
Included With My Free Starter Plan →
William Oakes — Founder & Coach
Build strength, improve your nutrition, and create habits you can maintain with a plan tailored to your goals and real life.
Coach Will combines personalized training, practical nutrition guidance, and weekly check-ins to help you stay consistent. Your experience, equipment, and schedule shape the plan—whether you train at home or in the gym.
For busy professionals who want to lose fat, get stronger and build a routine they can maintain.
Choose an available time in Coach Will’s calendar, or use the form if you prefer an email reply. A form submission alone does not reserve an appointment. There is no obligation to purchase coaching.
Choose a Free Consultation Time ↗For busy professionals who are tired of restarting, guessing and trying to force extreme plans into an already full schedule.
✓ You want to lose fat and build visible strength.
✓ You need workouts that fit into roughly 30 minutes.
✓ You want normal food, practical targets and flexibility.
✓ You need a coach who follows up and keeps you accountable.
Start with a conversation about your goals and fit. No payment is required to request a call.
Complete your assigned workouts, nutrition tracking and weekly check-ins for 90 days. If you do not make measurable progress, Coach Will will continue coaching you for an additional 30 days at no coaching charge.

Three 30-minute full-body sessions for beginners and returning exercisers who need confidence, consistency and clean fundamentals.

Four progressive strength sessions for clients focused on losing fat while building visible muscle and better work capacity.

Four focused sessions for experienced lifters who need structured overload, physique development and recovery management.
Every track is a complete training system. Choose the program that matches your goal, then purchase it securely for instant digital access.
Each path supports a different experience level, schedule, equipment setup, and goal—from nutrition and beginner strength to bodybuilding, athletic performance, and physique development.
Educational guides covering strength training, bodybuilding, health, nutrition, habits, and sustainable progress.
Structured home and gym programs for fat loss, muscle building, strength, body composition, and progressive training.
Practical high-protein recipes, meal-preparation resources, food substitutions, and nutrition plans designed for real life.
CINEA nutrition is a flexible macro framework with high-protein recipes and done-for-you meal templates that fit real schedules, real families, and real cravings. Every coaching client gets a personalized macro target and a recipe library.
Every option below opens a practical resource you can use immediately—recipes, flexible macro guidance, meal templates, and a repeatable grocery system.
Get Your Macro Plan →CINEA Performance and Coach Will provide fitness coaching, educational content, and digital products for general informational purposes only. This content is not medical advice and is not a substitute for consultation with a licensed physician or qualified healthcare provider.
Always consult your doctor before beginning any exercise program, changing your nutrition, or starting supplementation — especially if you are pregnant, nursing, elderly, or have any pre-existing medical condition, injury, or concern. By participating in any CINEA Performance program you acknowledge that exercise carries inherent risks, that you do so voluntarily and at your own risk, and that you assume full responsibility for your own health and safety. Individual results vary and are not guaranteed.
All e-books, programs, and downloadable products are digital goods delivered electronically. Due to the nature of digital products, all sales are final and non-refundable unless otherwise required by law. Products are for personal use only and may not be resold or redistributed.
The optional Cinea AI chat sends your messages and recent conversation context to Google Gemini to generate answers when connected. Google may use free-tier prompts and answers to improve its products; human reviewers may review submitted content. Saved website-guide answers do not send messages to an AI provider. Do not include medical records, passwords, payment details or other sensitive information. Chat text stays in this page’s memory until you reload or start a new chat; we do not save chat transcripts to our website database. Google handles AI messages under its Gemini API terms and data policies. The separate fitness assessment uses fixed rules without an AI provider. Optional calculator measurements stay in this page’s memory and are not included in the saved assessment. Booking links open Calendly, where you choose a time and submit the details needed for that appointment. Anonymous hourly usage counters help limit misuse. AI answers may be inaccurate; contact Coach Will to confirm business details or get personal coaching.
When you submit a form, CINEA Performance stores your name, email, optional phone number, request, assessment choices and starting roadmap where applicable, optional marketing choice and referral source so Coach Will can respond and manage inquiries. Do not include medical or financial details. Free-resource downloads and consultation requests use an optional, unchecked checkbox for educational emails. Downloading a resource does not enroll you in marketing. We record which resource you requested and your choice when you submit; only people who opt in are eligible for educational follow-up. Contact support@cineaperformance.com to request access, correction or deletion, or to opt out. We also record page visits and funnel clicks using an anonymous browser session identifier to understand how the website is used. These records are stored with our website hosting provider. Our existing Metricool visitor tracking remains enabled.
William Oakes · Coach Will
ISSA Certified Personal Trainer
Based in Longmont, Colorado · Online and in-person 1:1 fitness coaching
Questions about online coaching, in-person 1:1 sessions, a program, or your downloads? Email me directly to discuss availability and arrangements.
In-person sessions take place at the gym Coach Will attends. Contact him to confirm free guest-pass access, gym requirements and session arrangements before booking.
support@cineaperformance.comSelect the email address to open your email app.